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Archive for the ‘Announcements’ Category

Can you really have two operating systems on your computer?

Friday, February 18th, 2011

Windows & Mac OS to worlds separated by an operating system. Well, maybe good for both to have their independence, it is frustrating to for the rest of us who have to live in two worlds.

For years  I have always wished I could combine operating system on the same machine. Not that be able to use both at the same time. I am talk not having to log out of Window to login into Mac OS. Why, can’t I use both OS’s at the same time. There is nothing worst than wait for you operating system to boot.

I have found solution that works for me. You have to start out with NEW Mac. You will need Mac OS 4 or later. You will also need a licensed copy of Windows. (any version you prefer). Then use a software call “Parallels”. Install the software and then install Windows. Then complete the integrations in Parallels.

Reboot your Mac and you know have both OS on your computer running simultaneously. You can use the internet on both platforms and install application on either platform, even print from either platform, all integrated in one user interface.

If you are looking for a solution give this a try. You can download Parallels free for 15 days.

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How To Prepare A Webinar

Thursday, January 13th, 2011

Today I want to talk to you about setting up a webinar campaign, so that you can present to your potential clients and customers. The one thing about a webinar that is different than a teleseminar is that you have to be a little more prepared in order to go into the webinar.

You have to prepare some kind of slide show or on-screen presentation before you can go ahead and make the webinar and to invite people to the webinar.

There’s a couple companies that provide webinar services. One is Go-To Meeting or Go-To Webinar, and the next is WebEx, webex.com .

Both of these services are very good. They’re kind of on the pricey or expensive side, so you might want to consider doing a teleseminar prior to doing webinars, because of the cost and the prep time involved in the webinar.

So you’re going to have to be familiar with something like PowerPoint, to prepare some slides to show on the webinar itself. And what I do is I take my written presentation and I kind of divide that up into smaller slides. I’ll get photos from istockphoto.com, and present a photo to go along with each bullet-point that I’m going to present in my slide show presentation.

During the webinar, you want to have — about 10 minutes into the webinar, you want to do your first pre-sell of your product, if you’re going to sell something. Some kind of pre-sell, some kind of break period where people can think about if they want more information they can just get the information right from that slide. But also give them an incentive to stay to the end of the webinar so that they can get that special bonus at the end. And then go through another 10 minutes of webinar. Go through and show them something solid, something that they can take home, take notes on, and give them real information, and then at the end of that 10 minutes, you should be at the 30-minute mark. At that time, you should do your finally sale presentation and tell them about your upcoming event or upcoming training that you have for them online or the special offer on your DVD set.

So that’s my viewpoint on webinars, and I hope that you apply webinars to your business, because it can help you turn your fledgling business into a thriving business. And that’s going to do it for now.

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Learn About Page Rank

Thursday, January 6th, 2011

Okay, I’m sure you’ve all heard the term “page rank”.  I’m sure you’ve all heard of it before and you may think you have a grasp on what it means but there’s a secret meaning behind page rank that you should be concerned about.

I’m going to talk about page rank and how it is more than just a number that Google gives it.  Page rank is Google’s way or ranking pages in its search engines.  It starts with 1 and goes up to 10.  Google obviously, google.com, has a page rank of 10 because it’s Google and so does Yahoo and other pages like that.

Basically the page rank system is a way of Google of indexing in their search engines giving certain pages more guru status as according to Google.  But just because a page has a, let’s say, a page rank of five doesn’t mean that every link from that page or getting a link from that page is going to give you page rank to your web site.  The idea behind STO is that you’ll get links back from different web site that have different page ranks so you’ll have one that are PR5, some that are PR3s and some that are PR7.

You’ll link them back to your web site and the more higher the page rank is, the higher your page will show up in the search engine.  Well, there’s a little secret that’s not covered in the idea and that fact is that every link that comes off that page PR5 web site is divided by 85%.  In other words, there’s an 85% chance that someone will click on the link and come to your web site.  Whatever that page rank of that web site is divided by the number of links from that web site to an outside web site.

Let’s say there’s 10 links on that page.  You have 1/10 of a chance that somebody would click on your link and come to your web site if they went to your web site at all because there’s a balance rate as well where they go to a web site and then they return back by hitting the back button, the page they just came from.

There’s, so you need to look at your PR5 or your PR7 site and see how many links are coming from that page to an outside source and then divide that and that will kind of give you the general PR of that link or the value of that link from that web site to your web site.

These are just some of the factors that can effect the value of a link to your website are the relevance of the site that are linking to your and the anchor text of your link. A link to your website that contains the anchor text www.yoursite.com won’t help your ranking for the key word blue widget as much as a link that contains the anchor text blue widget. Further more, a link from the domain that focuses on widgets and reviews widgets will be better equipped to help you in the search engine than one that has nothing to do with your widget or your widget industry.

In the same way, a link from the industry close to your own might be harder to get a family directory link, but the value of your link campaigns will be far less. In conclusion, although link building can take time and effort and the results from link building can take an even greater amount of time to show, it’s not as easy as getting a sense of cost or value of the link as it is to put the information out of the analytics. Keeping track of the cost and value of each link of your link building efforts can cause you to make better decisions about which link building methods get your business the best long-term value.

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